In case you didn’t know, Kanye West’s wife will finally have her own makeup line, available on June 21 on the official site KKWBeauty.com. This was announced by Kardashian herself on Tuesday through her Instagram account.
That same day, in a summit with Forbes, Kim talked about her empire and its big next step. In the event “Evolving The Empire: Kim Kardashian West On Reigning Supreme”, the businesswoman and reality-TV star said she is completely involved in the project. “These are all projects I’m doing full ownership… every last detail from the box, to the packaging, to being in the factory, and feeling every packing detail… I’m a hundred percent involved in and that’s so prideful for me,” she said.
The products of Kim Kardashian’s new beauty line will be inspired on makeup that she uses herself. So, we are expecting some brow products, nude lips, and highlighters.
For the time being, we know that KKW Beauty first launch will be a cream contour kit. The socialite made the announcement on her Snapchat and revealed more details in an interview with Forbes. “We’re launching with a contour kit. So, a contour, my favorite. I think with everything that I’ve done, I change my looks up all the time, but the one thing that’s consistent is contour. So, we’re doing a cream contour with the launch with an amazing dual-ended brush to blend it, and there’s a highlighter kit with it. It all comes together” she said.
Kim also said the products will all be made in California so that she can oversee the production. She said, “It’s been really exciting going through this journey and doing it all by myself, and really figuring it out.”
Whatever Kim is ready to sale, we are ready to buy!