Blake Lively, Taylor Swift and More Celebrities Who Have Purged Their Instagram Accounts

It seems that nowadays, being Instagram famous means purging your page entirely and bringing your following count down to zero!

Blake Lively recently became the latest celebrity to pull the PR stunt of deleting all of her Instagram posts to promote her upcoming thriller “A Simple Favor.”

And though her mysterious social media activity took her fans by surprise, the Gossip Girl actress is not the first star—and she certainly won’t be the last—to suddenly purge her social media without any apparent explanation.

Whether they are promoting new projects, making a statement, or starting fresh after a breakup, many celebrities have made headlines for wiping their accounts clean. From Blake Lively to Kendrick Lamar, here are 10 stars who have left behind a blank Instagram page.

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